The Business Writing Pack
A free guide by Kamran Imam — Instagram · TikTok · YouTube
Six documents make up most business writing. Each has a structure that works, and AI fills structures brilliantly — if you bring the structure. Here’s both halves. (For all of these: paste your context first — /r/brief — and your voice descriptors. AI-sounding output is what happens when you skip that.) Free, no signup, ever.
1. The proposal
Draft a proposal for [client] for [work]. Structure: THEIR situation in their words (2 sentences) → the outcome they're buying (not the activities) → the approach in 3 phases with what they get each phase → investment, framed against the cost of the problem → the smallest possible next step. Their words for their problem: [paste from your notes]. One page.The quiet trick: proposals win in the first section — playing their situation back accurately proves you listened; everything after is confirmation.
2. The one-pager
Compress this into one page for [audience]: [paste everything]. Layout: a headline that states the conclusion → three sections with bolded claim-style headers → each section: claim, 2 lines of evidence, implication → the ask, boxed at the bottom. Cut until it fits; tell me what you cut so I can veto.3. The status update
Turn these notes into a status update for [audience]: [paste]. Format: headline verdict (on track / at risk / off track — pick one, no hedging) → 3 wins with numbers → 1-2 risks with what I'm doing about them → what I need from the reader by when. No filler, no 'hope you're well.'Verdict-first updates build more trust than good news arranged to hide the verdict.
4. The announcement
Write the announcement of [change] to [audience]. Order: the change in sentence one → why now, honestly → what it means for the reader specifically ('what changes for you') → what doesn't change → where questions go. Warm but no corporate euphemisms — if the news has a hard part, say the hard part plainly.5. The difficult message
(Pushing back, saying no, flagging a problem up the chain.)
Help me write a message that [pushes back on X / declines Y / raises Z] to [person] without burning the relationship. Structure: acknowledge what's legitimate in their position → my position with its reason (one reason, the real one) → the alternative I can offer → an easy next step. Firm on the substance, warm on the person. 6 sentences max.6. The bio
Write my bio from these facts: [career facts]. Three versions: 40 words (conference intro), 100 words (website), 2 sentences (social). Lead with what I do for whom, not my job-title history. No 'passionate', no 'seasoned', no 'results-driven' — concrete nouns and numbers only.The universal quality pass for all six
Read it aloud once (every stumble is an edit), delete the first sentence if it’s throat-clearing (it usually is), and run:
Make this 20% shorter without losing substance — show me what you cut.The cut list catches the fluff you’ve stopped seeing.
Related guides
/r/brief · /r/decks · /r/consultant (section F)
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